Why Can’t I Italicize My Punctuation?

[found on the-word-blog.com; by Heather]

“The Rule (According to CMS 6.3): Punctuation should appear in the same font or typeface as the general body text of a document. So if you have a roman sentence that contains an italicized word followed by a comma, the comma should appear in roman.”

To read Heather explain about the exceptions to this rule, click HERE.

 

[Found on http://the-word-blog.com/2009/04/28/formatting-ink-italics-punctuation/]

LOL, My Bad, Ain’t Y’all Busted?

You’re a writer. Don’t be a jargon-peddling, slang-spewing, colloquialism-bantering quibbler….because your readers just might give up on you. How do you avoid those things? Start by figuring out what they are…

Jargon (type of shorthand between a closed group): See examples.

    • Code Eight – Term that means officer needs help immediately
    • SCOTUS – Supreme Court of the United States
    • LOL – Laugh out loud
    • NPO – A patient should not take anything by mouth

Slang (casual language; playful and trendy): See an article on the why-nots.

    • My bad
    • Busted
    • Bromance
    • Supersize

Colloquialism (words that are region-specific): See the definition.

    • Reckon
    • Yonder
    • Ain’t
    • Y’all

With these now safely under your belt of understanding, your readers will thank you. Go forth, dear writer!

Foundational Dreams

” . . . if one advances confidently in the direction of his dreams, and endeavors to live the life which he has imagined, he will meet with a success unexpected in common hours. He will put some things behind, will pass an invisible boundary . . . and solitude will not be solitude, nor poverty poverty, nor weakness weakness. If you have built castles in the air, your work need not be lost; that is where they should be. Now put the foundations under them.”

— Henry David Thoreau

Foreword, Preface, Introduction…Oh my!

[found on kunzonpublishing.com; by Joseph C. Kunz, Jr.]

“It is essential…to understand the differences between the foreword, preface, and introduction of a book. Each section plays a vital role in the critical and financial success of the book. Without these three sections, a non-fiction book is incomplete, and not giving the readers their money’s worth…

1. The Foreword (Why the reader should read the book)
The foreword is the place for a guest author to show the reader why they should be reading this book.

2. The Preface (How the book came about)
The preface is a place for the book’s author to tell the reader how this book came into being, and why.

3. The Introduction (About the content of the book)
The introduction introduces the material that is covered in the book.”

To read the expanded article from Joseph C. Kunz, Jr., click here.

[found on http://kunzonpublishing.com/2011/10/foreword-vs-preface-vs-introduction-a-guide-for-self-publishers/]

Be Thou Funny; Nay, Hilarious!

[found on thewritepractice.com; by Joe Bunting]

Joe Bunting’s Commandments to Writing Funny”

“1. Thou Shalt Not Worry About Offending

First and most important, if you’re overly concerned about what others will think, don’t try your hand at funny . . . . stay true to your voice and integrity.

2. Thou Shalt Pay Attention to the Mundane

Jerry Seinfield wasn’t funny because he could do impersonations, or was overly animated or creative. He was funny because he told the truth about the mundane….

3. Thou Shalt Take Clichés to Extremes

…when there was report after report about the Occupy Movement marching on streets all over the nation, I wrote Occupy Marches on Sesame Street—twentysomething angst taking on the puppets who lied to them first.

Taking cliches to the extreme is the bedrock to satire.

4. Thou Shalt Use Metaphors and Similes Like the Bubonic Plague

(First, see Commandments 1 and 3.) Metaphors and similes are to funny as Hugh Grant is to romantic comedy.”

To read the entire article by Joe Bunting, click here.

[found on http://thewritepractice.com/four-commandments-to-writing-funny/]

Research How-To…and Why

[found on copyblogger.com; by  ]

“I’m going to talk about research. No, research is not very fun, and it’s never glamorous, but it matters. A lot.

If you want to be able to make compelling case for something — whether it’s in a book, on a blog, or in a multi-million dollar VC pitch — you need stories that frame your arguments, rich anecdotes to compliment tangible examples, and impressive data so you can empirically crush counter arguments.

But good research doesn’t just magically appear. Stories, anecdotes and data have to be found before you can use them.

You have to hunt them down like a shark, chasing the scent of blood across the vast ocean of information. The bad news is that this is an unenviable task … but the good news is that it’s not impossible.

It’s not even that hard … once you learn what you’re doing — and I’m going to teach you those skills.

By the time I was 21, my research had been used by #1 New York Times Bestselling authors like Robert Greene, Tim Ferriss, and Tucker Max. Was I a slave to study? Did I have to become a library hermit to accomplish this? No, I did it all in my spare time–on the side, with just a few hours of work a week.

Here’s how I did it …

Step 1: Prepare long before gameday [sic]

…This is the mark you must aim for as a researcher, to not only have enough material — and to know where the rest of what you haven’t read will be located — on hand to do your work….

Step 2: Learn to search (Google) like a pro

…How do you find a needle in haystack? Get rid of the extra hay….

Step 3: Go down the rabbit hole (embrace serendipity)

…One of my rules as a reader is to read one book mentioned in or cited in every book that I read. It not only solves the problem of ‘what to read next’ but it sends you on a journey down the rabbit hole….

Step 4: When in doubt, turn to the classics

…The Classics are “classic” for a reason. They’ve survived the test of time….

Step 5: Keep a commonplace book

…a book of quotes, sentences, metaphors and  miscellany that he could use at a moment’s notice….”

To read the entire article from , click here.

[found on http://www.copyblogger.com/content-marketing-research/]