Insanity Squared

“If insanity is defined as doing the same thing over and over and expecting different results — then success is insanity squared!” 

— Brian Rock (2012 SCBWI New Member Conference; Richmond, VA)
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Want Your eBook to Sell? Read On.

[found on inboundpro.net; by ]

“14 Invaluable Tips For Writing Ebooks That Sell

1. Lisa from Niche Website Success says:

“Take the time to survey your core audience to ensure your book meets their needs.  We often assume we know what people want, but you never really know unless you ask.

Prior to writing my eBook, I used my email list to survey my subscribers.  The feedback was invaluable and inspired much of the content in the book. Not to mention, it’s a great way to win over your readers.  They ask.  You deliver.”

2. Steve from Steve Aitchison says:

“Ask your audience what type of ebook they would like before writing one word of your ebook.  I have made the mistake of writing an ebook, thinking, this is a great idea my readers will love this, only to find that they didn’t love it.  The ONLY way to find out what type of ebook your readers will like is to ask them.  You can do this in a blog post, an email to your subscribers, or use social media  better yet ask them using all three.

Another thing is, make your ebook look fantastic.  Presentation is everything and you want to give a professional looking ebook with a great cover.  A lot of ebook creators write their book in a word document and turn it into a pdf without much thought for presentation.  In this day and age of information overload, you need a great cover to catch the readers eye, a great title to capture their imagination, and a great presentation on the inside.  It’s well worth spending a few hundred dollars to get a professional to design your ebook once you’ve written it.

One last thing, get someone to proof read your ebook.  Again, I’ve made this mistake of not getting an ebook proof read only to find I get lots of emails pointing out errors in my book.  If you don’t get it proof read it shows you’re not willing to invest that little extra to make it look and read great, and this will come across to the reader.””

To see more excellent advice from InBoundPro.net, click HERE

[found on http://www.inboundpro.net/how-to-write-ebooks-that-sell]

Calling All Fiction Authors — Platform Up!

[found on thewritepractice.com by Joe Bunting]

“What Fiction Authors Really Need to Know About Their Platform

“…Several times a month, writers  ask me, “How can I balance blogging, Tweeting, Facebooking, Goodreading, and all the other stuff I’m supposed to do to build myplatform, while also focusing on my writing? I have a full time job, a family, and a cat. I just don’t have time for all that other stuff.”

Writers today are overwhelmed, frustrated, and let’s be honest, a little pissed off.Why do we have to build a platform anyway? Can’t we just focus on writing? 

It all came to a head for me when I read Michael Hyatt’s bestselling book Platform: How to Get Noticed in a Noisy WorldThe book was interesting enough, but when I looked for information that related to fiction writers, I found the only advice specifically focused on helping fiction writers was tossed into an appendix in the back of the book.

An appendix! 

That’s when I realized most of the so-called “experts” who said every author needs a platform were really just speaking to non-fiction authors. They didn’t have a clue what a fiction platform would even look like.

Meanwhile, thousands of fiction writers followed their advice, creating blogs they resented, Twitter accounts that overwhelmed them, and Facebook pages with thirty-seven likes. For most creative writers, this whole platform experiment has been a waste of time.

That’s when I decided I needed to learn everything I could about how to build a platform specifically designed for fiction writers.”

There is too much excellent information on this, to put it here. To learn more about Fiction Writer’s Platforms from TheWritePractice, click HERE.

[found on http://thewritepractice.com/fiction-platform]