Science of Writing

“Faulkner is a writer who has had much to do with my soul, but Hemingway is the one who had the most to do with my craft – not simply for his books, but for his astounding knowledge of the aspect of craftsmanship in the science of writing.”

— Gabriel Garcia Marquez

 

Insight into Human Nature

“It is insight into human nature that is the key to the communicator’s skill. For whereas the writer is concerned with what he puts into his writings, the communicator is concerned with what the reader gets out of it. He therefore becomes a student of how people read or listen.”

— William Bernbach